In conjunction with our Conservation Partners, Spirits Sponsors, and bars & venues – the first annual Drink The Change Climate Cocktail Week takes place October 21-27.
This is venue-based event offers specially created Climate Cocktails to deliver climate awareness & education. Participating venues will be donating a portion of the proceeds from Climate Cocktail sales to our Conservation Partners.
WHEN
• October 21 – 27, 2019
WHAT
• Drink the Change is dedicated to climate awareness and conversation – in your glass at the bar – with Climate Cocktails that illustrate climate phenomena around the globe.
WHERE
• Participating bars in Seattle
• Sign up your Bar
HOW
• Bars feature Climate Cocktails on a menu*
• Bars can offer anything from a single Climate Cocktail to sky’s the limit
• Use Drink the Change recipes
• Or create your own climate cocktails to suit local climate issues
• Donate to our Conservation Partners
SUPPORT
• Customizable menu templates and posters are available from Drink the Change
• Or, talk with your Young’s or Southern reps to coordinate marketing materials and menu support
• Drink the Change website includes Find-A-Bar feature
• Our Conservation partners will promote Drink the Change to their large membership bases and link to Find-A-Bar. When you sign up your venue for Drink the Change, that will be one way a lot of folks can find you.
• Outreach and promotion includes social media campaign with individual bar shout-outs, along with posting on local media event calendars.
FEATURED SPIRITS
Botanist gin, El Tesoro Blanco tequila, Haku vodka, Mt. Gay Black Barrel rum, St. Rémy brandy, Westland whiskey
FAQ
LONGER READ ON HOW IT WORKS:
- Venues register to participate in the Drink the Change Climate Cocktail Week. The sign-up provides:
- participation in the Drink the Change Climate Cocktail Week – includes access to cocktail builds, downloadable cocktail menus, table tents, posters, and guest digital climate educational opportunities.
- a unique set of newly created climate cocktails that explore climate change issues.
- a website and events that deliver education opportunities and the science behind our climate cocktails.
- a highly visible web-based Find-A-Drink-The-Change-Venue tool.
- publicity via social media, press, industry associations, and general outreach.
2. Bars are encouraged to donate a voluntary amount to one of Drink the Change’s Conservation Partners. (A minimum of $1/climate cocktail is a good estimate.) In turn these partners will promote Climate Cocktail Week to their members – encouraging them to find a local participating Drink the Change bar. New patrons!
3. Ongoing communications with Drink the Change, monthly climate cocktail drops with associated educational materials. And, publicized association with Drink the Change.
